Thursday, December 3, 2009

The Business Plan (mini version)

Executive Summary

Mission

The mission of The Maker’s Acres is to live as God has called us to; being as self sufficient as possible, not having to rely on companies for any utilities. We also aim to limit our dependency on outside sources such as grocery and non-food merchandise retailers. While learning, living and sharing our lifestyle we hope to glorify God and thank Him for all He does in our lives.

Farm

Owners; God, Patrick & Loretta Rizzo purchased December, 1, 2009 in Missouri. The 7 acre property is located in Douglas County.

Business Product / Service

The Maker’s Acres intends to grow all vegetables, fruits and livestock naturally both for our family and our community. We plan to provide a percentage of all products both on a giving and bartering level.

The Market

We intend to provide non-food items to people in our community via word of mouth, our local Farmer’s Market and any other avenues that may apply to our products as well as to customers over the internet.

Marketing Plan

The objective of all our promotions is to provide people with quality merchandise, spread our name to the public and build a good, solid reputation. Once our goals are established, we will offer more of a variety in our products.

Competition

The Maker’s Acres though not in competition with any one, will offer lowest possible prices on products, merchandise and animals as well as the great customer service in the business world.

Risk/Opportunity

The risk associated with homesteading. The greatest risk we will face in our business is establishing ourselves. We are confident we can overcome these risks through the establishment of a solid prayer life, quality merchandise and great customer service.

The opportunities before us are significant; we are looking for a sustainable use for our small farm that actually provides a good investment return and lessens most of our outgoing expenses. Vegetables, fruits and livestock are very well suited for our acreage and location. We have the opportunity to establish ourselves in the marketplace with the merchandise we will carry.

The Owners

The Maker’s Acres is owned and operated by Patrick and Loretta Rizzo.

Patrick Rizzo is currently employed through Walmart in their in-stock department. How ever, he has 15 years in the grocery retail industry and believes this will enable him to keep merchandise stock at a valuable level. Mr. Rizzo also holds 18 years in entrepreneurial skills including but not limited to sales, business management, customer relations, manufacturing and promotions.

Loretta Rizzo is an entrepreneur with 30 years experience in business management, merchandise creation, customer development, marketing, promotions and sales. All these skills will be assets to The Maker’s Acres in reaching and exceeding goals.

Mr. and Mrs. Rizzo also offer 18 years of home management, balancing budgets, problem solving and managing a “staff” of 7 other members. Their experiences will enable them to work as a team, lift each other up when times get hard, learn from mistakes and encourage all who join them in this endeavor.

Capital Requirements

We seek to raise $5,000.00 , which will enable us to purchase equipment necessary to build additions to homestead, add plumbing, bring solar power to the property and add livestock as the property is upgraded and prepared.

Exit

We expect to be able meet our financial needs with in 6 months, by selling our current inventory of merchandise, household items, clothing, novelty items and collectibles

No comments:

Post a Comment